"They were quick to learn the business. And earned my trust and respect by delivering results quickly. An increase in gross profit and a decrease in cost per lead.

My team is stronger having worked with them. They've gained expertise from the shared knowledge and mentoring.

I have expanded my online marketing expertise. And developed a new respect and passion for optimization and SEO.

I'd absolutely recommend them. They're easy to work with, adaptable, and collaborative. Always having the best interest of the company in mind."

“Receiving the marketing audit. I feel like we got a good understanding of where we sit in the market and greater confidence. This is valuable information to see how we compared with our competitors. An interesting exercise to review yourself through the lens of your customers.

I liked the  virtual heatmap showing where we need to position our marketing messaging. I found this to be powerful.

•  It exposed what is important to the customer, not to us,
•  Showed us how poorly our website was performing, and;
•  Unearthed key points of persuasion for customers.

I would absolutely recommend this. I think it is invaluable to have an unbiased party assessment. Sometimes we can't see the forest for the trees. Being caught up in the whirlwind. Assuming customer sentiments and why customers chose us. It's enlightening to see the actual methodology and the Growth Roadmap delivers just that.

Well worth the investment. We'll have this done regularly. Due to the rapidity of change across markets, customers, and competitors!”

“They were the first CRO consultant I've worked with that weren't trained by Conversion Rate Experts, so I wasn't really sure what to expect.

They worked on one of my accounts and soon proved all my apprehensions totally wrong getting win, after win, after win. 

They constantly showed themselves as original thinkers coming up with test ideas that would never enter my mind, which I love. 

They're naturals. Also really nice to work with. Softly spoken, caring, considerate and trust-worthy. I highly recommend working with them.”

"The cost was almost a barrier. Because I couldn’t understand how the case studies displayed on the site were relatable to Zsofi. It was hard to understand how much you were going to provide for that cost before you delivered the work. But now I see a lot of value!

They gave me clarity to instruct our dev team. Which is my weakest area and a general framework for landing / sales pages.

I liked the wire frames they created with comments and so much detail. I have no doubt what I have to do next. Which brings incredible peace of mind. 

The three things that benefited us the most were:

1. The quick turnaround time. (that was super fast for all the info / direction provided)
2. Understanding our messaging better. (b/c you gave fresh eyes on us and our competitors so I understand what messaging to focus on more)
3. Easy to manage. (didn’t have to do a tone of back and forth or managing which saved me so so so much time unlike other contractors)

I absolutely would recommend working with them. Especially for companies starting out. Because they give incredible main sales page set up and value proposition advice. That would have helped us so much on day one. The value for what was delivered is unparalleled. 

THANK YOU You’re very talented."

"I thought they would deliver only on the checkout piece. But instead they identified challenges consumers are having with the site and brand. Helping to come up with solutions.

They helped us shift to be consumer focused. With data that helps us identify the gaps and identify the areas where the consumer needs to have a voice."

"As a small business, it’s very chicken and egg. In some ways we cannot afford not to use your service. The cost can feel like a big decision for us, but we believe in it.

You came recommended. When we got the report the level of analytics/insights was very convincing.

We liked the detail of the report and the summary of priorities.

• You helped us get close to the customer in the right way.
• We are too close to the business to identify the issues you have understood.
• And the 3rd benefit will be an increased CVR.

Even though you are based in Canada you understand our business.

The insights that you provided from a very robust data set was highly credible. And the business cases you put forward for ongoing tests is clear."

"The pandemic slowed our marketing efforts considerably, but when business began to return we considered CRO a priority to increase the efficiency of all the rest of our marketing efforts.

You came highly recommended to us by trusted colleagues and since working with you our experience has always been positive and brought fruitful rewards to the business.

Working with you has been very convenient for us to be able to work on multiple businesses and projects with someone who understands our businesses well, without having to deal with multiple contacts.

The reporting and proof of concept achieved via A/B testing makes it easy to trust the value in the work being done.

The ability to focus on multiple different aspects of the customer experience and website functionality has been a boon. We are not only A/B testing, but we are also improving the speed of the site, and tweaking the customer experience past the website, including interaction with our sales staff, and how we follow up with clients. This multi-pronged approach to CRO is much more efficient.

We would recommend you to other companies who are looking to increase the efficiency of their customer journey."